Sync products to TikTok Shop

Sync to TikTok ShopAt ShopifyAs a Shopify merchant, you've set up product details that follow Shopify's rules, including titles, images, descriptions, inventory, prices, variants, etc.

However, TikTok Shop has different mandatory fields and rules for product creation. Merchants often need to manually create products on TikTok Shop to comply with these requirements, which can be time-consuming and labor-intensive. 😵‍💫

To address this challenge, we developed EcomSend Feed. It synchronizes your products according to TikTok Shop's rules. Here’s how it works:

Creating products on TikTok Shop involves two main parts:

1. Basic product information

2. Category-specific attributes

EcomSend Feed simplifies syncing by handling both parts of the process:

Basic product information

EcomSend Feed automatically converts and syncs these from Shopify to TikTok Shop.

Field Mapping Details: Shopify → TikTok Shop

Shopify: Go to Shopify Admin → Products page → Select specific product to see details

TikTok Shop: Go to TikTok Shop Seller Center Admin → Manage Products page → Select specific product to see details

Title → Product Name

For example, TikTok Shop doesn’t allow Chinese characters in the product title. If your Shopify product title contains Chinese characters, we will auto-remove them before syncing.

Description → Product description

For example, TikTok Shop does not support videos, tables, etc. If your Shopify product description includes these elements, we will auto-remove them before syncing.

If the field is empty, we will automatically fill it with the product title.

Media → Product image

For example, TikTok Shop requires images to be in JPEG, PNG, or JPG format. If your Shopify product image is in WEBP format, we will automatically convert it to PNG before syncing.

Price/Compare-at price → Retail price/List price

You can set the sync price type on the Settings > Product page. Choose to sync either the Price or Compare-at Price. If you choose to sync the Price, you can also decide whether to sync the Compare-at Price as TikTok Shop's list price.

Let’s take syncing with Price as an example:

If your Shopify store currency is USD, we will directly sync your product's price.

If your Shopify store currency is not USD, we will automatically convert your product's price to USD before syncing.

• The exchange rate auto-syncs from Shopify, but you can manually set it as a backup on the settings page.

Inventory → Quantity

You can configure Inventory Sync rules on the Settings > Product page. You can choose to sync a percentage of the source inventory (total available inventory across all active locations). By default, 100% is synced.

If Track quantity is checked, we will sync the total available inventory from all active Locations.

If Track quantity is not checked or Continue selling when out of stock is checked, we will sync the maximum inventory quantity accepted by TikTok Shop, which is 999,999.

SKU → Seller SKU

If there is a SKU in Shopify, it will be synced to the Seller SKU field in TikTok Shop.

If there is no SKU in Shopify, the Seller SKU field in TikTok Shop will remain empty.

Barcode → Product identifier code

Shipping Weight

If there is a Shipping Weight in Shopify:

• Manual Sync: The value will be synced based on what you entered on the Edit products mapping rules page.

• Automatic Sync: When creating the category template, you can choose to either Sync from Shopify or Use custom values.

  • If you choose Sync from Shopify, we will sync Shopify's Shipping Weight.

  • If you choose Use custom values, we will sync the value you entered.

If there is no Shipping Weight in Shopify, the value you entered will be synced.

Variants

If your product contains variants, we will seamlessly sync them as well, including Option name, Option values, Option image, and more.

Category—specific attributes

Category

Whether you sync manually or automatically, you need to select the category to sync to TikTok Shop. After selecting a category, the required product attributes for that category will need to be filled out. This setup is done within EcomSend Feed.

To help merchants choose the right category, we’ve integrated TikTok Shop’s AI category recommendation. When syncing a product, the AI suggests a category based on the title and description. Of course, you can adjust the category as needed.

After merchants fill out the attributes and save in EcomSend, they will be synchronized.

Here's an example of manually syncing a product:

• Go to the "Products" page in EcomSend Feed

• Select a product and click the Sync button

• On the "Edit products mapping rules" page

Shipping info - Product Dimensions

Required product attributes

Additional product info (optional)

Need help? Feel free to contact us via online chat or email. Our world-class support team is available 24/7 and always ready to assist you. 🌻